Why Social Media Advertising
Have you tried to get online just that specific or unique item that you want to know about or needed? the most convenient and common method currently used is to get on your phone and run a search online or to “google it” as it is fondly termed and therein lies the opportunity, not only for the person searching but also for the person offering some sort of product or service. and this opportunity is what we called Social Media Advertising or sometimes Digital Advertising.
SOCIAL MEDIA ADVERTISING
Social Media Advertising is a group of terms that are used to describe forms of online advertising that focus on social networking services. One of the major benefits of this type of advertising is that advertisers can take advantage of the users’ demographic information and target their ads appropriately.
Social media targeting combines current targeting options (such as geotargeting, behavioral targeting, socio-psychographic targeting, etc.), to make a detailed target group’s identification possible.
SOCIAL MEDIA TARGETING
With Social Media Targeting, advertisements are distributed to users based on information gathered from target group profiles.
Social Network Advertising is not necessarily the same as Social Media Targeting. Social Media Targeting is a method of optimizing social media advertising by using profile data to deliver advertisements directly to individual users. Social Networks Advertising refers to the process of matching social network users to target groups that have been specified by the advertiser.
Social Networks Information
Social Networks Information
People who use social networks store various information about themselves, including their age, gender, interests, and location. This stored information allows advertisers to create specific target groups and individualize their advertisements. The advantage for advertisers is that their ads can reach people who are actually interested in the product or service. This differs with most other advertising systems which have no targeting option and therefore you talk to anyone most of whom might not be interested in product or services.
Advantage of Social Media Advertising
The advantage of Social Media Advertising for the users is that they can see ads that appeal to them.
Popular social media sites, Facebook, Twitter, and YouTube, offer different ways to advertise brands. Facebook gives advertisers options such as promoted posts, sponsored stories, page post ads, Facebook object (like) ads, and external website (standard) ads. To advertise on Twitter there are promoter tweets, trends, and promoted accounts that show up on user’s news feeds. For advertising on YouTube, there are branded channels, promoted videos, an in video advertising.
We here at New Reflex Studio can use this system to your advantage we have the expertise to harness this very powerful advertising system and bring your institution to the next level of Visibility and direct Customer Traffic to your institution
In House Training Offer
We Also Offer In-House Short Courses for Social Media Management and its Industrial Practice. With over 60 hours of training, quizzes and practical steps that you can follow. In order to be successful with your startup or small business, you must have the ability to proactively go out and find customers. In order to do that, you need to understand modern marketing channels. We’ll cover SEO, YouTube Marketing, Facebook Marketing, Google Adwords, Websites, and the relation with Google Analytics and more!
You should have basic familiarity with social media.
You don’t need to have a product or business, however, it helps.
You will need to have a Laptop.
Who this course is for:
Anyone who has a product they want to sell. (does not have to be online)
Anyone who has a service they want to sell. (does not have to be online)
Anyone who works in Marketing, Sales, or Management.
Anyone interested in learning how to acquire customers.